How to use Instagram Reels and TikTok to promote your podcast

At a recent Triangle Content Creators Meetup at the rooftop patio of American Underground in Durham, a panel of three short-form video experts came on to give us their strategies for leveraging Reels and TikTok. The panel, from left to right on your screen: Victoria Musselwhite, VLM Solutions; Essence Smith, Avenue Creative Studio; Flo Lumsden, Chorus Studios; and Host Jason Gillikin, Earfluence

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