Weddings for Real

Hosted ByMegan Gillikin

A Southern Soiree, voted Best Local Wedding Planner by IndyWeek, chose Earfluence to build a voice amplification platform to create national consulting, coaching, and speaking opportunities.

23: Faking It with The Big Fake Wedding CEO Jennifer Ammons

Jennifer Ammons, CEO of The Big Fake Wedding, came on to talk about her company which puts on weddings throughout the country, which are Big and Fake. There are flowers and food and cake and music and dancing. The couple getting fake married is usually someone renewing their vows, while the guests are engaged couples so they can see wedding vendors in action.

So it’s like a wedding show, but you get to actually see the vendors in action. I love the concept! Because at most wedding shows before, and they can be beneficial, but you don’t really get to show off what you can do. And for couples, it’s tough to figure out from just a short interaction with a vendor if that’s who you want to hire.

Jennifer explains it all in the show today!

The Big Fake Wedding in Raleigh is Thursday, September 20th at the Merrimon Wynne House, and we will be there as guests! If you’re a wedding vendor in the Raleigh area, and you want to get involved, there are still a couple slots open! You can head over to to get in touch with the Big Fake Wedding team! For couples, tickets are $25 each, and you can purchase here. If you happen to go, come say hi, we’d love to chat with you!

Jennifer Ammons, Owner and CEO of The Big Fake Wedding

The Big Fake Wedding Team

Jennifer and Family (minus 1)

Luca Bennett Ammons, Born July 24th 2018

The Big Fake Wedding on Social Media: Facebook: @TheNotWedding Instagram: @TheBigFakeWedding twitter: @bigfakewedding

Weddings for Real on Social Media: Instagram: @weddingsforreal Facebook: @weddingsforreal twitter: @weddingsforreal

At the top of the show, Megan mentioned an online marketing seminar. It’s at The Umstead Hotel in Cary NC on September 6th. Here are some of the details, and you can sign up at Eventbrite. We can’t wait to see you there!

What you can expect from this intimate seminar:   An Insider’s Guide to Social Media Strategy & Etiquette, SEO Tips and Tricks, and Generating More Legit Inquiries!   The Social Media Strategy: • Breaking down Instagram components and how to maximize use of them for your business • How to build the right following and continue a steady growth of followers/future clients • Social Media Vendor Etiquette and how this translates into real life referrals • Best use of Instagram stories, polls, etc • What to post, what not to post, and best times to post • Tools and tips to streamline your Instagram posting   Millennials: How are millennials finding their wedding vendors? What factors determine whether you get the job? Learn some easy best practices for attracting and communicating with the generation that is your biggest client base.   The SEO Component: • Setting up/Refining your Google business page • Online directory tips to improve your rankings • Getting reviews (the formula Megan uses!) • Titles, tags and descriptions and how these help or hurt your business rankings • Writing SEO friendly and user friendly content for your site • Image optimization tips

Sign up at Eventbrite. See you there!

We didn’t get the ad read in time for the show today, but we are happy to welcome Honeybook as a sponsor! At A Southern Soiree, we’ve been using Honeybook since February 2015. I think we were one of their very first clients, and it has truly been a life changer. They make proposals and contracts super easy to use on both our side and the client side. I think before Honeybook I would send proposals and contracts by email, and the client would have to mail the contract to us or fax it by efax. Proposals were in no way streamlined either, so this has made our lives so much better. As a consultant, whenever I sign up a vendor client, one of the very first recommendations I make is Honeybook. No need to complicate things – it works, it’s great…just get it. And if you follow this link, you get 50% off your first year of Honeybook, which is nice, but not nearly as nice as all the time you’re going to save. And if you have any questions about my experience, feel free to send me an email to

Music for this episode by

The host of the show is Megan Gillikin, owner and lead consultant at A Southern Soiree Wedding and Event Planning.  She’s also available for wedding and hospitality business consulting and can be reached at

Weddings for Real is edited and produced by Jason Gillikin for Earfluence.

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