earfluence

69: Individuality in a Saturated Wedding Market, with Photographer Julia Wade

In a wedding market already filled with planners, photographers, videographers, DJs, florists….every wedding vendor you can possibly imagine, how can you possibly stand out?  Raleigh-based wedding photographer Julia Wade is one of a kind, and she shares her tips for individuality in a saturated market! Support this show by supporting our sponsors: Visit MyPinkPartyBox.com for…

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68: How to Weigh the Financial Risks of Your Big Business Decision, with Michelle Loretta from Sage Wedding Pros

Michelle Loretta from Sage Wedding Pros is a wedding business consultant with a mind for numbers and a passion for business plans! Today she comes on the show to talk all about how to make your big business decisions, and it can’t be just because your competitors are doing it.   Sage Wedding Pros on…

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67: Opening a Wedding Venue 101, with Kinsey Roberts from the She Creates Business Podcast

Kinsey Roberts is the owner Vista View Events on Open Heart Ranch in Colorado, but you probably know her best as the fabulous host of the She Creates Business Podcast!  Today, Kinsey comes on the show to talk all about opening up a wedding venue! What are some tips and recommendations to help you through…

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66: Top Ten Takeaways from Engage! Luxury Wedding Business Summit

The latest Engage! Summit was June 10-13th in the Bahamas, and Megan was there for the full luxury wedding and event education experience!  And today, she shares her top ten takeaways from the speakers she heard.   Tips are from:   1) Hayley Paige (14:10) 2) Amirah Kassem (18:40) 3) Cindy Novotny (22:30)  4) Duncan Wardle…

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65: Marketing to Generation Z, with Analytics and Wedding Marketing Expert Christie Osborne

Generation Z is the next generation of consumers and (wedding) clients.  Christie Osborne from Mountainside Media is an expert on analytics and marketing, specifically for the wedding industry. And today she comes on to talk about what’s different about Generation Z, what’s the same, and what we as wedding vendors should be doing to get…

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64: The House of Creativity, with Wedding Photographer Perry Vaile

Some believe the creative path is a winding road from zero to (one-day) reaching your full creative potential.  But for destination wedding photographer Perry Vaile, that didn’t work for her. Because as creatives, some days are more productive than others, and sometimes we have feel like everyone else is doing so much more than us, and sometimes…

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63: LGBTQ Weddings and Equality-Minded Content, with Brittny Drye (Love Inc) and Sha’Quitta Brown

Brittny Drye started Love Inc Magazine in October 2013 as the first equality-minded wedding publication. And although the wedding industry has come a long way, we still have so much further to go to make sure that LGBTQ couples aren’t discriminated against.  Part of that is looking into our content – are we using bride-…

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6: Palliative Care Hospital Chaplain and Bereavement Coordinator Heidi Gessner

Heidi Gessner is the palliative care hospital chaplain and bereavement coordinator at UNC Hospitals in Chapel Hill NC.  Today she talks about what a hospital chaplain does, her personal story on how she got into the industry, different ways people can grieve, and some of her favorite stories from her 17 years as a chaplain….

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Episode 010. The Competitive Edge in Communication, Decision Making and Problem Solving

In this episode, your host, Donald Thompson is interviewed by podcaster and producer, Max Trujillo, about his second recently released eBook, All Hats On Deck.  Max and Donald discuss his journey to success and this eBook, where Donald shares his perspective on using the Six Thinking Hats methodology in multiple businesses to get a competitive…

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62: How to Respond to Negative Online Reviews

If you’ve been in business long enough, you’ve probably had a negative online review (or several). Whether the review was fair or not, you NEED to respond. Not so much to the person who wrote the review, but for the potential clients who are reading your reviews.  So how do you do it?  We give…

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