Building a game you can win, with Jackie and Cassie Collier

Sisters Jackie and Cassie Collier started Bundle by up-cycling old board games with construction paper and handwritten cards and pricing six hours of hard work for $50. Now, paying homage to their family’s love of board games, the company creates custom board games that each customer can uniquely enjoy. In this episode, hear how they rolled the dice on building Bundle.


Cassie: if the relationship between the co-founders isn’t strong, then the business itself is just bound to fail. 

Jackie: you didn’t even notice it before, but it’s like, it’s such an intimate relationship in ways that. If you’re, if you don’t have a partnership like this, you really don’t know.

Dana: Welcome to Hustle and Gather, a podcast about inspiring the everyday entrepreneur to take the leap. I’m Dana

Courtney: and I’m Courtney. 

Dana: And we are two sisters who have started multiple businesses together. And yes, it is as messy as you think. Because we know that starting a business, isn’t easy. 

Courtney: I mean, we’ve done it four times. And on this show, we talk about the ups and downs of the hustle and the reward at the end of the journey. 

Dana: And we love helping small businesses succeed, whether that is through our venue consulting, speaking, or team training, we love to motivate others to take that big leap. 

Courtney: You could just use our misadventures to normalize the crazy that is being an entrepreneur, because every entrepreneur makes mistakes, 

Dana: but we like to call those unsuccessful attempts around here.

Courtney: And we know it’s just part of the process. And today we’re learning from sisters, Jackie and Cassie Collier, founders of The Bundle Game, a unique personalized board game brand all about you. At Bundle, their mission is to bring people together for life’s most celebrated moments. They create one of the kind custom board gains that encompass your favorite memories, stories, and inside jokes. Jackie and Cassie, welcome to Hustle and Gather.

Full Episode Transcript

Hustle and Gather is hosted by Courtney Hopper and Dana Kadwell, and is produced by Earfluence.  Courtney and Dana’s hustles include C&D Events, Hustle and Gather, and The Bradford Wedding Venue.

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