How to Earn Trust as a Leader

Recent research from Edelman reveals that trust is at a low in 2021. Individuals are not trusting their governments, CEOs or nonprofit organizations. And in a world still suffering from racial injustice but beginning to recover from the COVID-19 pandemic, trust is key to our overall success.

In this solo episode, Donald shares actionable steps we can take to build trust as leaders in our organizations and communities.

Edelman Trust Barometer


Jason Gillikin:  Welcome to the Donald Thompson podcast. I’m Jason Gillikin, CEO of Earfluence, which produces this show.  We’re going to call this one a solo episode because I’m going to give Don an article that came out recently and tee him up on what this all means. So Don. How’s it going today?

Donald Thompson: Good man. Good to see ya. I’m ready to kick it with one  of my good friends. Yeah.

Jason Gillikin: Well, that’s awesome. Well, I trust you. But what we found out from this article that I’m about to give you is that Edelman  the research group, found that people are not trusting a lot of different entities in 2021. So they are not trusting governments. They are not trusting CEOs. They are not trusting nonprofit organizations. Trust is way down. So on this episode, I wanted you to unpack that and figure out, well, why is that? And what can we do as leaders about that?

Full Episode Transcript

The Donald Thompson Podcast is hosted by Walk West CEO, The Diversity Movement CEO, mentor, investor, and Diversity and Inclusion Consultant Donald Thompson.

Music for this episode provided by Jensen Reed from his song, “You Can’t Stop Me”.

The Donald Thompson Podcast is edited and produced by Earfluence. For more on how to engage your community or build your personal brand through podcasting, visit

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