Shannon Allen: SAS Senior Director of Employer Branding and HR Communication

Executive Women's Day, from Blue Cross NC

Shannon Allen is the SAS Senior Director of Employer Branding and HR Communication – two fields that typically don’t go together. But SAS wants its teams to understand that HR is not just about hiring and firing – it’s about intentionally building a culture with values and a mission that everyone can get behind. And that culture has led SAS to be named a Best Workplace in Technology by Fortune in 2021.

The Executive Women’s Day event, where leaders of today and tomorrow gathered to engage in meaningful dialogue, was held on October 12, 2021. Blue Cross and Blue Shield of North Carolina is proud to share insights from the keynote speakers and panelists on business perspectives, best practices, and the inclusion and empowerment of women in the workplace.

Shannon Allen and Jackie Ferguson

The Executive Women’s Day Podcast is hosted by The Diversity Movement co-founder Jackie Ferguson, and is produced by Earfluence.

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